AYR Advisory Group: humanitarian emergency operations, medical logistics, crisis readiness, and crisis media management

AYR Advisory Group — Emergency operations. Medical logistics. Crisis readiness.

Humanitarian response systems and crisis communications for organizations that cannot afford to improvise.

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01 / THE WORK

Clear systems and credible communication for high-stakes moments.

Plans are only useful when teams can act on them. AYR connects strategy to decision-making, escalation, supply continuity, coordination, and public-information management under pressure.

02

Medical Logistics Consulting

Practical medical logistics consultant support for organizations that need readiness, logistics, and crisis operations to work under pressure.

03

Emergency Preparedness Consulting

Practical emergency preparedness consultant support for organizations that need readiness, logistics, and crisis operations to work under pressure.

04

Humanitarian Partner Diligence

Practical NGO partner diligence consultant support for organizations that need readiness, logistics, and crisis operations to work under pressure.

06

Global Health Operations Consulting

Practical global health operations consultant support for organizations that need readiness, logistics, and crisis operations to work under pressure.

02 / EXPERIENCE

Humanitarian operations, reinforced by startup execution.

Aaron Rabinowitz is Founder and Principal of AYR Advisory Group. His background includes emergency response leadership across Africa and Asia-Pacific, healthcare startup executive operations, and refugee logistics in Europe.

Read Aaron’s bio and field experience →

Experience statements are presented without implying client engagements by AYR Advisory Group.

03 / CRISIS MEDIA

Manage the public image while operations are moving.

AYR can serve as a contracted crisis-media and public-information function: managing messaging, press inquiries, spokesperson preparation, stakeholder updates, monitoring, and approvals as part of the emergency operating rhythm.

PRESS OFFICE

Inquiry triage, media coordination, and response materials

LEADERSHIP

Executive messaging, spokesperson preparation, and interview support

PUBLIC INFORMATION

Verified updates for staff, partners, donors, communities, and the public

Explore crisis media management →
View Aaron’s interview and reporting archive →

04 / RESPONSE IS A SYSTEM

Field notes for leaders responsible for readiness and response.

emergency response planning consultant

What Organizations Get Wrong About Emergency Response Planning

What Organizations Get Wrong About Emergency Response Planning: a practical operator perspective on readiness, logistics, decision-making, and emergency op

medical logistics consultant

Why Medical Logistics Determines Disaster Outcomes

Why Medical Logistics Determines Disaster Outcomes: a practical operator perspective on readiness, logistics, decision-making, and emergency operations.

emergency preparedness consultant

The Hidden Health Consequences of Evacuation

The Hidden Health Consequences of Evacuation: a practical operator perspective on readiness, logistics, decision-making, and emergency operations.

View all field notes →

Start with the operating problem

What must work when the plan meets reality?

For consulting, media, and speaking inquiries, contact AYR Advisory Group.

Request an Emergency Operations Consultation